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UGC小伙伴介绍
- @helen(模块负责人)
- @文婷(同人:漫画/插画/梗图等)
- @luna(同人:攻略/设计/视频等)
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UGC内容主要服务对象
- 热点
- 其他部门需求(市场/投放/赛事等)
- MGL社媒账号本身
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入职 Day 1 To Do:
- 根据‘新员工入职相关指引’,完成相关操作
- 游戏下载,相关福利邮件申请
- 社媒成员/其他部门游街Meet&Greet:认识大家
- 和导师/模块负责人聊聊
- 让负责人把你拉到相应群组,并@杰哥等人开启相应权限
- 个人信息填写:https://docs.google.com/spreadsheets/d/1qhdv1IcF9M9rxvM8lf-m3Utg-tVVlTTj1csAJAPjwjw/edit#gid=93187547
- 申请SVN/GM等相关权限
- 新人节目表演💃
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入职 Day 2- Day 5 To Do:
- 撰写游戏体验报告
- 去YT上看下视频-MLBB游戏玩法/具体英雄等相关性能,帮助新人快速上手
- 重要!!!UGC相关文档要瞅瞅:https://docs.google.com/spreadsheets/d/1qhdv1IcF9M9rxvM8lf-m3Utg-tVVlTTj1csAJAPjwjw/edit#gid=820955674
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UGC内容熟悉:
- 和UGC队友们沟通,了解业务情况
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看下同人内容熟悉内容类型
- IG:@mgl_mlbb
- IG: @mobilelegendsgame (部分图)
- Discord下载:和MGL成员沟通,布置任务
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入职 Day 6 +
- 快速融入团队+工作节奏
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UGC同人团队介绍:同人团队又称:MGL(MLBB Great Creation League)包含以下团队:
- @文婷
Global
1图漫画 Yonkoma (MGL Fun)
表情包Giphy(MGL Fun)
梗图MMT (MGL Fun)
插画 Illus
多图漫画 Comic
海报 Poster
1图版本更新介绍 Patch Notes
Regions
插画 Illus
多图漫画 Comic
- @luna
一图攻略One pic
战场攻略Battlefeild
英雄攻略Chosen/Revamped Hero
创意设计Creative Design/Guide
创意视频集锦Compilation
TikTok
- 其他:图片例子可以去这里看:https://docs.google.com/document/d/1MtUAMmuJrwYK-w-o3Z8OZoLW3SGkz2XwoGQRZALXCJ8/edit#
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日常任务布置+奖励分发流程
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Global 任务
- MGL Fun(漫画/表情包/梗图)
- 插画/漫画/海报
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联系版主@sheruphi
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MGL Fun 频次:每周1次
- 奖励
- Yonkoma
- 700-1300钻
- MMT
- 400-1000钻
- AE
- 400-900钻
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插画
- 制作周期:7天
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漫画
- 制作周期:10天
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海报
- 制作周期:3天
- 动画/Cosplay任务:联系版主@sheruphi
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Patch Note任务:联系版主@lalaland
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频次:15天1次
- 500钻
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小说任务:联系版主@Rayvenier
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频次:30天1次
- 300-500钻
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栏目视频任务:联系作者本人@кυяυмι
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频次:7天1次
- 1000-1500钻
- 任务奖励会由负责该类型的版主统一统计,每周一我们根据提供的名单填写奖励申请表:https://docs.google.com/spreadsheets/d/1-bf4bS4cIYbAiz_smxUeJe3Z3VEkwjA3/edit#gid=914683794
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同人成员招募
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FB/IG招募(半年一次)
- 招募图:https://www.instagram.com/p/CBc7A79p-3b/
- 招募问卷:https://docs.google.com/forms/d/e/1FAIpQLSf98hSAHjdEjvfEqHUTdpMA9r1CKvbNTZ7LmidXJ_vMzwNKdw/viewform
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文案
- 模版:【OPEN!】 MGL June Recruitment!🤗
Do you love to create MLBB fanarts?
The recruitment for MGL Artists is open again.
Exclusive for ML-ers who want to create fascinating and exciting MLBB related content!🔥⠀
⠀
⏰Recruitment Time: June 5-25 ⠀
⠀
Show your talent and have fun! Moreover, a lot of surprises await you:
1. Get rewards based on the quality of your art works;
2. Exclusive MGL Artist Border;
3. A Chance to be featured in game and official MLBB social media.
😆Are you interested?😆
💕Take this portal if you want to join MGL~~!💕
http://bit.ly/MGLrec0620
Art by: @cafe_latteland @xiuoro @miyusa.ashibara @kappu.keiki
#ml #mlbb #mobilelegends #mobilelegendsbangbang #mlbbmgl #fanart #moba
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MGL IG招募(每月一次)
- 大致流程同上。唯一不同处为招募信息只需放在账号主页Bio中展示
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优质内容类型干货:
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图片内容
- 单图>多图
- 有剧情漫画>无剧情漫画
- 有对话插画>无对话插画>纯插画
- 色调和谐的>色调突兀的
- 人物全身>半身>头
- 有梗的>无梗的
- 有人物CP>无人物CP
- 有游戏元素>无游戏元素
- 有现实生活场景感>无生活场景
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图片文案撰写
- 语句简洁精炼,控制在2-3句话之内
- 多用动词+表情/符号
- 语句确保有互动性
- 确保作者被credit
- 写上指定hashtag(#MobileLegendsBangBang #MGL #mlbbmgl)
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MGL IG发布
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@文婷选材
- 版主@Ryu发布
- UGC内容最终目的:
- 通过英雄同人作品打造破圈内容。同人作品本身传播度高,英雄形象亲和度高,更能接地气,和用户产生共鸣。另外同人作品一部分内容不受年龄/性别/是否是玩家的限制。从内容上能更好的触达非MLBB的玩家,起到branding和拉新作用
- 配合热点等为游戏内新英雄/皮肤/功能做宣传
- 根据图片质量评级分数决定钻石数量,详情见方法论
- 任务布置模版::fire: November Official Mission :cowboy:
Theme 2: Blazing West Pt. 1
(Illustration)
:warning: Deadline: Wed 25 NOVEMBER 2020, 23.59 (GMT+8) :warning:
Descriptions:
New skin squad "Blazing Gun" will be released in November - December. Aldous, Layla & Franco new skins will be released in Nov, meanwhile Esmeralda & Claude skins will be released in Dec.
Instructions:
1- Must include: Aldous / Layla / Franco with their new Blazing Gun Skin. Can draw either one or all of them.
2- Allowed to submit more than one for this mission
3- Allowed to add other MLBB heroes with suitable skins (for example Clint Default Skin), but if the heroes don't have suitable skin; may design outfit for them.
4- Submit the respective skin drawing D-2 before the skin release to get chance to be featured.
Release schedule:
Aldous - Nov 13th
Layla - Nov 20th
Franco - Nov 26th
5. If you are decided to submit more than one, please compile the works into one folder link, but separate the submission message. So your each work will be noticed.
Hashtags: #mlbbmgl #mlbbfanart #mlbbblazingwest
:cowboy: Submit to #illus-submissions using format: :fire:
- Theme: Blazing West Pt.1 - Hero Name
- Discord Username: (Don't forget numbers after #)
- Google Drive Link: (Please make sure to turn on the link sharing)
- Social Media Post Link: (Can be posted anytime BEFORE Nov 30th)
:arrow_forward: Read pinned post on this channel for complete Guide: How to Submit your Submission
https://discordapp.com/channels/454195063220600836/674834591034638346/674969895762395147
No mission is compulsory. You can join or skip, but you can't skip for 3 months straight (without prior notice) or you'll get a warning
No extension can be given, non negotiable. If you don't have enough time, please just skip the mission. NO NEED TO DM MODS FOR INJURY TIME :warning:
:rotating_light: Follow the format in the Guide (check pinned post) or else -100 Diamonds deduction :rotating_light:
:timer: Always double check the Timezone (GMT+8) :timer: