1. The Company and industry
   1. Executive Summary
      1. Description of Business
      2. Finance Required
      3. Financial Projections
      4. Business Credibility
   2. Purpose of the Company
   3. Company Founders
   4. Competitive Differentials
   5. Main Products
2. Product and Services
   1. Technological Capacity
   2. Patent Rights
   3. Future Potential
3. Markets
   1. Define the Market
      1. Create Market Analysis Plan
      2. Geopraphic Spread
      3. Market Size
      4. Customers
      5. Identity Competition
      6. Implement Market Analysis Plan
   2. Purchasing Decision Makers
   3. Expected Market Share
4. Marketing
   1. Promotion and Sales
   2. Product Benefits
   3. Market Position
   4. Distribution Channels
   5. Customer Coverage
5. Manufacturing and Operations
   1. Design and Development
      1. Product Service Development Stages
      2. Design and Development Process
   2. Business Location
   3. Manufacturing Capabilities
   4. Materials and Supplies
6. Management
   1. Business owners and Directors
   2. Planned Staff Members
   3. Recruitment
   4. Quality Systems
7. Finance
   1. Financial Requirements
   2. Detailed Financial Plan
   3. Financial Highlights and risks
8. S.W.O.T
   1. Risks
      1. Market size and Stability
      2. Needed resource Stability
      3. Global Finance Crysis
   2. Rewards
9. Objectives and Milestones
   1. Action plan and Timetable
   2. Personal Objectives
   3. Business Objectives