Good news! I tested it, You don't need to show your face to go viral, looking at whats being spoken about is much more interesting then looking at someone speaking. I try to show what I'm speaking about, especially in the hook.
but showing your face does help build truest.
Do I need to speak on camera?
To build connection & truest I think yes
Alternatives: Use Ai voices
There are many AI text to speech options:
TIKTOK
Google Translate
Change your voice to AI
In CapCut (Free video Editing Software/App) Select the audio -> Voice Changer - > Voice Characters
Sharing Prices
The first time I shared my prices on my website, a few days later I had a photographer friend tell me its too expensive, it scared me a lot and I immediately removed my prices from my website.
Today I don't share my prices publicly and I don't think its needed even tough its what people most want to know and can get you more clients much faster. people perceive it also a more fair and trustable (so they think everyone pays the same)
because I'm speaking to photographers now i speak more about my prices for educational purposes
Instagram Addiction (I'm still addicted)
Something that helped me a lot: an app that every time I want to open IG it makes me breath for 10 seconds so I'm much more conscious and not mindlessly opening the app, its called - One Sec. also when i exchange IG with a new person its always funny to speak about that
All my notifications are off except comments & DM's
Getting Help For $5 A Reel
Is it ethical?
where?
Onlinejob.ph
What I mostly use, it costs around $70 to find someone but after that there are no fees / contracts or middleman. its only for finding people in the Philipines, they have an amazing YouTube Channel where the owner of the platform teaches everything and why its so amazing to work with Filipinoes
Fiverr.com
Probably the most known place to find freelancers all over the world for a project
Upwork.com
Second most known place to find people for long term help
Facebook groups
Instagram / TikTok search
Example: Photography Video Editor
Example: Filipino Video Editor
Example: Bali Video Editor
Flying and finding on location
I usually ask all the locals who work at resturants / hotels / gym's "Hi I'm looking for a video editor / personal assistant for a content creator
Content
Content for who?
Your 100% perfect costumer.
At the beginning you cannot surve everyone as a buinsess right? you have some capacity, you can actually use that for your advantage and get a super deep connection with your audience, so speak their language, about how you understand and solve their problems.
My first mission was to make content for people who know nothing about me. when i had 5k followers most of them knew me in real life. then i asked myself, if people like me and want to follow me from knowing me in real life, how can i share the same things they like about me on social media?
What is unique about you the your costumers can value? make a list like this for yourself, here is my list - https://www.sameyeam.info/incl
Create content about those unique things
Examples
Making kids super comfortable in front of the camera
Before & after a joke video + photos
Behind the sense
Some tricks you found to get kids super conftble infont of the camera
How to get kids/babies to look at the camera
"Kid didn't want photos to kid loved being in front of the camera"
Give kid the camera
Phone photos Vs. Pro photos
Working at huge events
Share those stories
Photo delivery on location
Share videos of you doing it + reactions
Share why
Basicly showing people how you solve problems (that they have as well)
Answer questions publicly
Answer comments on reels
Clients questions
This is what you get for my $8K photoshoot
If it was my wedding this is what I would do
This is what I a photographer think about candles at a wedding
Can we also get B&W photos?
What do you believe in that others don't?
Share why: how you got those belifes
To go viral: Show it in an extreme way
On Stories
When mom / family or friends ask: how are you doing? answer on stories
What not to share (how to lose followers & reputation - My opinion)
Politics (you can't win)
Businesses are here to provide value.
How To Go Viral
Focus on Reels
Posts Vs. Reels
Stories Vs. Reels
Interest
Visual
Something naturally interesting to look at, (not a face)
Movement is more intesrting then something still (cat runing, someone walking with a camera..)
Bright visuals work better then dark
White shirts work better then black shirts
Bright studios work better then dark ones
Before & After's: People find them super useful & interesting.
B&A Your solution to your audionce's problems
B&A Training
B&A Editing
B&A Makeup
B&A Your Product
Client's Instagram B&A working with you
My way to show it is: Capcut (Free Video Editing Software / App) -> Transitions -> Basic -> Wipe Right
Audio
Text
--- Vs. ---
Low Brain Power
Make it easy to understand, so also a 10 year old kid can enjoy the content
Examples:
Khaby Lame - 80M Followers: shows a problem then reacts to it
Mission: to make people stay the longest on your content: the longer people spend time looking at your videos / photos, captions, comments & likes the more Instagram will show it to people like them
Write long captions
I try to provide more value and structure to my captions
Sometimes I let ChatGPT write my captions & hashtags after explaining it whats in the content
Have interesting comments
Drama is interesting
Replay with questions
Profile
Bio
Your why
Examples
My wedding photos were terrible so I became a wedding photographer
I regret not having wedding photos so I became a photographer
Picked a camera, changed my life
Life transformed through a lens.
Your Location
Call to action / what you want them to do
Make it as easy as possible to take the action & work with you
Example: Message me for prices & offers
Profile photo
No logo - humans work with HUMANS they like - have a photo that people can feel like they can like you. ideally professional photo (its your job, lead by being an example) and ideally also smiling
Starting From 0-100
Open Account
Choose Name that people can easily remember
Choose a profile photo that people can easily connect with (not a logo)
Write Bio - Ideally: What you do & why you do it + Location + Call to action
Post: Ideally 1 time a day & mostly reels (my life changed when I challenged myself to post everyday for 30 days and the result was from 5k followers to 36K)
"Its better done then perfect" I used to only want to post perfect stuff, but my biggest lesson came from posting a reel that I thought wasn't good, that blew up to 1M views and changed my life. Now I focus on testing & learning instead of thinking I know everything
The beautiful thing is that if its a bad post -> people are not interested -> they spend less time on your post -> instagram will show it to less people
Mission: to make people stay the longest on your content: the longer people spend time looking at your videos / photos, captions, comments & likes the more Instagram will show it to people like them
Write long captions
I try to provide more value and structure to my captions
Sometimes I let ChatGPT write my captions & hashtags after explaining it whats in the content
Have interesting comments
Drama is interesting
Replay with questions
Learn from what people ask in the comments and what people react to the most to and make more of that!