1. Techniques
    1. Vary the transitions
      1. zoom
      2. wipe
      3. cut
      4. pan
      5. fade in/out
    2. Vary the perspective
      1. low angle perspective makes the object seem dominant and powerful
      2. a perspective looking down on the object makes it seem weak and inferior
    3. Use three dimensions in sketches
      1. movement towards the viewer conveys the beginning
      2. movement away from the viewer conveys something is ending
    4. Choose the frame size according to what you want to convey
      1. long shot establishes location and conveys mood
      2. mid range shots show interactions
      3. medium shots show gestures
      4. close-ups show expression, and emotion
  2. Main objectives
    1. a way to organize ideas
    2. way to visualize final work
    3. sequence layout
    4. production plan
  3. Benefits
    1. helps show the flow of the message
    2. helps show where a receiver may have trouble understanding
    3. helps make the communication more appealing
    4. help show which points need emphasis
  4. Points to be communicated
    1. mood
    2. setting
    3. emotion