- Floating Topic
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INFORMATION
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Syllabi
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Syllabus
- Fall 2014
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ISO
- ISO 1: Understand the cultural (economic, political, aesthetic, et.) conditions for the appearance of MTV and music video, and their effect on the later
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ISO 2: Learn how to produce music videos in that particular style as hands-on, experiential education.
- Keep in mind
- IOS2 Reminds us that creativity appears within a "field" (like Chicago Blues)
- IOS2 Reminds us that our creativity needs to further our career in COMM.
- IOS2 Develops the idea that COMM is about connecting with an audience
- IOS 2 Suggests "we need to get something out of this" (like a cool job)
- IOS2 Suggests that your audience is potential employers
- IOS 2 is hands -on
- IOS2 encourages creativity
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Blog & Podcast
- Blogging Podcasting instructions.pdf
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Instructor
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Prof Kevin Williams
- PhD Philodsophy of Communication
- Doctoral Dissertation on MTV/Music Video Aesthetics
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Book Published: Why I [Still] Want my MTV
- Numerous presentations based on book
- National Comm. Association:Best paper 2005, Visual Communication Division, for thesis presentation
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Created many music videos:
- Analogue and digital music video producer, Performer
- Music Composition Production and Performance
- kwilliam@shepherd.edu
- Twitter@drkevinwilliams
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REQUIREMENTS
- Attendance & Participation
- Adobe Premiere
- Laptop or Classroom
- Access to Sakai
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SCHEDULE ISO 1
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1 Intro & Youth Culture
- Defining object of study
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Read Ch. 1-4
- Blog 1: MTV/Music Video Relevance 1 today
- Blog 2: Knowledge of Youth as Power-Knowledge
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Review music videos
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Critical Questions.pdf
- Video Observation 1: classic MTV
- Duran Duran - Rio.mp4
- B-52's Rock Lobster - YouTube.mp4
- Can't Buy Me Love- The Beatles (Official Video) - YouTube.mp4
- Jimi Hendrix - Are you experienced.mp4
- Michael Jackson - Billie Jean - YouTube.mp4
- Monkees - Head comercial - YouTube.mp4
- Pink Floyd With Syd Barrett - Interstellar Overdrive-Part 1 - YouTube.mp4
- Talking Heads - Once In A Lifetime - YouTube.mp4
- The Bangles - Walk Like An Egyptian ( official music video ) - YouTube.mp4
- The beach boys -good vibrations.mp4
- The Beatles Strawberry Fields Forever [HQ] LONG VERSION.mp4
- The Clash - Rock The Casbah - YouTube.mp4
- The Power Station - Some Like It Hot - YouTube.mp4
- 3. History
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Milestone 1: MIDTERM GRADES
- A. Attendance/Participation
- B. Review classic music videos using "critical questions"
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C. First 4 Blog/Podcasts
- Given one class/lab day to work on reading, watching, writing, blog/Podcast construction
- Create 1 snow virtual snow make-up day (Discsussion or WIKI)
- Following Directions; place of work; genre of work limits your activity
- Style
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Aesthetics
- Aisthesis
- Synesthesia
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SCHEDULE IS0 2
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Preproduction
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get ready
- Watch gorillas' making of "Stylo" for experience
- Watch Sammy Hagar discuss Van Halen videos
- Watch as much music video as you can
- Pay attention to the relationship between music and vision as deep as you can go, for as long as you can dive into this sea of relationships
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Start with end in mind
- Publish to WWW
- Use for self promotion & social networking
- Professional level evaluation
- LISTEN. REALLY LISTEN
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Pre-production
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Find Muisc
- Learn to divide up the song
- Word Processor
- Mind Map
- Music production software
- Video Production Software
- Gantt Chart
- SB S 2.pdf
- Use music software and Markers
- Include a screen shot of your work
- Preproduction evaluation paper
- You are working with the dimension of time
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Storyboards
- Adam Ant Storyboarding
- http://www.youtube.com/watch?v=nE1HdWZnupM
- 5 SB using Pages.pdf
- MTV Video Logics.pdf
- 5 SB comic life.tiff
- 5 SB 3 collum.pages
- You are working with the dimension of space/time
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Production
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Learn technological possibilities
- 3 F's camera
- 3 Point Lighting
- Do Online as make-up for snow day
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TV studio
- Lighting
- Cameras
- Sound
- Switching
- Mixing
- Recording
- I'll provide demonstrations, digital hand-outs, and answer questions
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Lighting
- Hard/Soft Key Lighting
- Green screen, cyclorama lighting
- Use what you have lighting
- 3 Point Lighting
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Cameras
- Comic 3 F's.pdf
- Sound
- Switching
- Mixing
- Recording
- Don't expect to know this intuitively, ask questions. I am here to help, to teach.
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Post-production
- rough edit
- CGI
- Titles
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Final edit
- Special effects
- Color Correction
- Folder structure for files
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Accomplishments
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Deliverables
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ISO publish multimedia blog about music video's contribution to mediation
- Blog 01
- Blog 02
- Blog 03
- Blog 04
- Blog 05
- Blog 6
- Blog 7
- Blog 8
- Blog 9
- Blog 10
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ISO Publish music video
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Pre-Production Planning
- 3. Storyboards
- Don't do only one -try other ideas
- Post music video or vidoes on line
- Post video with "director's commentary" on line
- Post Video titles, URL and anything I should know in Sakai
- Rough Cut Due...
- Final Cut Due
- by end of class (before Finals)