1. 1st
   1. 2000 A.D.
      1. Paul H. Ray & Sherry Anderson
      2. Lifestyles of Health and Sustainability
   2. market
      1. physical products
         1. organically grown food
         2. hybrid vehicles
         3. energy efficient appliances
      2. lifestyle choices
         1. alternative health care
         2. socially responsible financial investing
         3. personal development
            1. mind, body, & soul
2. 2nd
   1. consumer = lohasian
      1. believe
         1. global economies, cultures, & environments are all connected.
            1. 分支主題 1
            2. 分支主題 1
         2. each decision => whole world
      2. consider what to do to improve health
         1. recycle renewable items
         2. eat local food
      3. pursue activities that balance the body & the mind
         1. yoga
         2. alternative medicine
3. 3rd
   1. business
      1. ASUS
         1. production
            1. eco-friendly materials
         2. manufacture
            1. less energy
         3. recycle
            1. not harm the environment
      2. MUJI
         1. recycle cotton lint
         2. non-recyclable PVC X
         3. unnecessary decoration X
         4. simpler design
4. 4th
   1. national level
      1. countries
         1. publicize the importance of LOHAS
         2. influence citizens
            1. legislation & education
      2. law
         1. curb pollution
         2. tax unhealthy foods
         3. encourage healthier eating habits
      3. education
         1. establish LOHAS exercise stations
         2. provide fun activities
         3. urge on students & their families
            1. pursue healthier lifestyles
5. 5th
   1. concept => world
      1. good
   2. start with each individual
      1. more and more