1. Choice We Have
   1. Cientific Approach
      1. Prototype
         1. Cause-Effect
      2. Arrogant
         1. One can Figure how
      3. Humble
         1. One does not know
   2. Freedom of Choice
      1. Recognize Opportunities
   3. Reality is Simple
2. Uncommon Sense
   1. Check Starting Assumptions
      1. f.i. Lifetime < Supply Time
      2. f.i. Forecast works
   2. Meaningful Opportunities
      1. Overcome Constraint
      2. Concentrate in Important Things
3. Inherent Simplicity
   1. Nature
      1. Simple
      2. Harmonious
   2. System Converges
      1. Common Causes
   3. How you Measue
      1. How you Behave
   4. Behavior when changes
      1. Degrees Freedom
   5. Simplicity
      1. All Components connected through cause-effect
4. Conflicts
   1. One of Assumptions is false
   2. Waste on finding compromise
   3. Smaller Problems disconnected from Compromise
5. Never Say I Know
   1. Erroneous Assumption
   2. Block us from Improvement
6. Win-Win
   1. Change
      1. Parties achieve what need
   2. Compromise
      1. Win-lose
   3. Seek Other Wins
      1. Not Win in Conflict
7. Short Shelf Life Products
   1. Retailer's conservatism
      1. Higher with low-running
   2. Better Supply
      1. Increase Demand
8. Sky is not LImit
   1. Better Opportunities
      1. Reality different from Expectation
   2. Conviction there is Better Solution
9. Thinking Clearly
   1. Full Live
      1. Good Opportunities
         1. Significant Achievements
   2. Avoid Circular Logic
      1. To substantiate Cause
         1. Another Direct Observed Effect
         2. Enlarge Scope
         3. Always challenge causes (abstracts)
         4. More effects - Higher Validity of Cause
         5. Test each cause / hypothesis
10. Comfort Zones
    1. Inside
       1. Open Mind
       2. Action
    2. Outside
       1. Hesitance
       2. Resistance
    3. Knowledge of Cause-Effect
       1. Paradigm
       2. Extrapolation
          1. Make Test - Measure
11. People are Good
    1. Don't blame others
12. Emotion, Intuition, Logic
    1. Intuition
       1. New Hypothesis
    2. Emotion
       1. Intensified
    3. Logic
       1. Cause-Effect Relationships