You make wise decisions (people, technical, business, and creative) despite ambiguity
You identify root causes, and get beyond treating symptoms
You think strategically, and can articulate what you are, and are not, trying to do
You smartly separate what must be done well now, and what can be improved later
2/ Communication
You listen well, instead of reacting fast, so you can better understand
You are concise and articulate in speech and writing
You treat people with respect independent of their status or disagreement with you
You maintain calm poise in stressful situations
3/ Impact
You accomplish amazing amounts of important work
You demonstrate consistently strong performance so colleagues can rely upon you
You focus on great results rather than on process
You exhibit bias‐to‐action, and avoid analysis‐paralysis
4/ Curiosity
You learn rapidly and eagerly
You seek to understand our strategy, market, subscribers, and suppliers
You are broadly knowledgeable about business, technology and entertainment
You contribute effectively outside of your specialty
5/ Innovation
You re‐conceptualize issues to discover practical solutions to hard problems
You challenge prevailing assumptions when warranted, and suggest better approaches
You create new ideas that prove useful
You keep us nimble by minimizing complexity and finding time to simplify
6/ Courage
You say what you think even if it is controversial
You make tough decisions without excessive agonizing
You take smart risks
You question actions inconsistent with our values
7/ Passion
You inspire others with your thirst for excellence
You care intensely about Netflix' success
You celebrate wins You are tenacious
8/ Honesty
You are known for candor and directness
You are non‐political when you disagree with others
You only say things about fellow employees you will say to their face
You are quick to admit mistakes
9/ Selflessness
You seek what is best for Netflix, rather than best for yourself or your group
You are ego‐less when searching for the best ideas
You make time to help colleagues
You share information openly and proactively
2/ High Performance
3/Freedom & Responsibility
The Rare Responsible Person
• Self motivating
• Self aware
• Self disciplined
• Self improving
• Acts like a leader
• Doesn’t wait to be told what to do
• Never feels “that’s not my job”
• Picks up the trash lying on the floor
• Behaves like an owner
4/ Context, not Control
Seems Like Three Bad Options
1. Stay creative by staying small
2. Try to avoid rules as you grow, suffer chaos
3. Use process as you grow to drive efficient execution of current model, but cripple creativity, innovation, flexibility, and ability to thrive when market inevitably shifts
A Fourth Option
• Avoid Chaos as you grow with Ever More High Performance People – not with Rules
• Then you can continue to run informally with self‐discipline and avoid chaos
• The run informally part is what enables and attracts creativity