1. Profile of fellow
   1. Working
   2. Track record of leadership
   3. Mid 20's - early 30s
   4. Operational experience/Execution
2. community page/FB/twitter
   1. talk to james/jo-ann/Ramil
3. Aspirational
4. We need to create a TRIBE
5. Presentations/talking points
6. Channels
   1. Radio
   2. News paper
   3. Text messaging
   4. Sunny/Aly Khan
   5. Bloggers
      1. Create a list of bloggers
   6. Proffessional bodies/orgs/univs
   7. Viral Video
   8. Rotary Club
7. Website/Resource page
8. Faces for the fellowship
   1. Kuria
   2. Kibata
   3. JN
   4. Salim
   5. James Mwangi
   6. Singers
   7. Mugo
9. Acumen distribution list
10. Partner Organizations
11. Collateral