1. Before Writing Your Plan
  2. How Long Should Your Plan Be?
  3. Executive Summary
    1. Overview
    2. Last
    3. Continuously
    4. Venture Capitalists
  4. Company
    1. Employee
    2. Office
    3. Unique
  5. Target Market
    1. Customers
      1. Who
      2. Ages
      3. Gender
      4. Income
    2. Competitors
      1. Who
      2. Why different
    3. USP
      1. Unique
      2. Selling
      3. Proposition
  6. Product
    1. Benefits
    2. When used?
    3. How used?
  7. Management Team
    1. Track record
    2. Experience
      1. Others
      2. Partners
      3. Yours
    3. Skills
      1. Partners
      2. Others
      3. Yours
    4. Partners
  8. Strategy
    1. Achievements
      1. When
      2. What
    2. Plans
      1. Short Team
      2. Long Team
  9. Financial
    1. Cash Flow
    2. Profit & Loss
    3. Break Even
    4. Capital Needed
    5. Predictions
    6. Summary