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Introduction
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Objectives
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Informing People
- Cognitive objective
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Motivating People
- Affective objective
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Guiding into Action
- Behavioral objective
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Principles OF HEALTH EDUCATION
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Credibility
- The degree to which the message is perceived as trustworthy by the receiver.
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Interest
- The health educator should identify the felt needs of the people and prepare a program so that they actively participate in to make it successful
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Participation
- Health educator should encourage people to participate in the program
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Motivation
- Fundamental desire for learning in an individual
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Comprehension
- Level of understanding of the people who receive the health education.
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Reinforcement
- Repetition needed in health education
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Learning by doing
- If the learning process is accompanied by doing the nee things, it is better instilled in thr minds of the people
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Known to Unknown
- The existing knowledge of then people can be used as the basic step upon which new knowledge can be placed
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Setting an Example
- Health Educator should follow what he preaches
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Good Human Relations
- Health educator must have good personal qualities and be able to maintain friendly relations with people
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Feedback
- Collect feedback to find out if any modifications are needed to make the program more effective
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Community Leaders
- Used to reach the people of the community and to convince them about the need for health education.
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Soil, Seed, Sower
- Soil - people
- Seeds - Health facts or health education
- Sower - Media
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APPROACHES
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Regulatory approach
(Managed prevention)
- Defined as any Governmental intervention
- Coercive approach or Legislative approach
- Useful in times of emergency
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Service approach
- Providing health services at peoples’ door step
- Not based of felt needs
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Health education approach
- Slow but enduring results
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Primary health care approach
- Radically new approach
- Community involvement and intersectoral coordination
- Help individuals becomes self reliant in health
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HEALTH EDUCATION VS PROPAGANDA
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HEALTH EDUCATION
- PROPAGANDA
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Knowledge and skills are actively acquired in this process
- Knowledge is instilled in the individual's mind in this process
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Drives people to think for themselves
- Contains ready made slogans which prevents thinking in individuals
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Primitive desires are disciplined in this process
- Primitive desires are stimulated and aroused
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Results in a reflective behavior and makes people to use judgement before acting upon it
- Results in reflexive behavior and makes people to aim at impulsive actions
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The process appeals to reason
- The process appeals to emotion
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Helps in developing individuality, personality and self expression
- Develops different patterns of attitudes and behaviors according to the medium used.
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Knowledge is acquired through self reliant activity
- Knowledge is received passively received and is spoon fed
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Entire process is aimed at developing good habits, favorable attitudes and skills in individuals and is behavior oriented
- Entire process brings no change in individual's attitude or behavior and is information oriented
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METHODS of health education
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Individual Approach
- Personal contact
Personal letters
Home visits
- Opportunity for asking questions and clearing doubts
- Only a small number an benefit
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Group Approach
- Effective way of educating the community
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Lectures
- Carefully prepared oral presentation of facts, organized thoughts
and ideas by a qualified person
- One way communication - Didactic
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Symposium
- A series of speeches on a selected topic
- Two way communication Socratic method
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Group discussion
- A group of 6-12 people interacting on a face-face situation
- Two way communication Socratic method
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Panel discussion
- Panel of 4-8 experts discuss a topic in front of an audience
- No specific agenda, no
order of speaking and no
set speeches
- Two way communication Socratic method
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Workshop
- Series of meetings with emphasis on individual work with the help of resource persons
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Conference / Seminar
- Contains a large component of commercialized continuing education
- Programs based on a theme held on a regional/state/ national level
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Role playing/ Socio drama
- The situation is dramatized to make communication more effective
followed by discussion of the problem
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Demonstration
- Procedure is carried out step by step in front of an audience
- Upholds principles of
‘seeing is believing’ and
‘learning by doing’
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Mass Media Approach
- Effective way of educating the general public
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Television
- -Most popular of all media
– Creates awareness, influence public opinions and introduce new ways of life
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Radio
- Purely didactic medium
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Internet
- Fast growing communication media
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Newspapers
- Most widely disseminated of all forms of literature
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Printed material
- Can convey detailed information
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Direct mailing
- New innovation in health communication
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Posters, billboards, signs
- Can be displayed at public places
- Health museums and exhibitions
- Folk media
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Other Key Points
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Atraumatic Restorative Treatment
- Pioneered in mid 1980 in Tanzania
- A community field trial was first started in Thailand in 1991
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2 Main Principles
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Removing various tooth tissues using hand instruments only
- •Low cost od hand instruments
•To prepare minimal cavity
•To avoid LA
•Simple sterilization steps for hand instruments
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Restoring the cavity with a restorative material that sticks to tooth
- Preferably GIC because
• Biocompatibility
• Fluoride release
• Chemical binding to enamel and dentine
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Indications
- Only small cavities involving dentin , that are accessible to hand instruments
- In public health programs
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Contraindications
- Pulp exposed tooth, that is painful for long time and there may be chronic inflammation of the pulp
- Presence of swelling/ fistula near the various tooth
- Obvious various cavities but the opening is inaccessible to hand instruments
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Preventive Resin Restorations
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Description
- Natural extension of the use of occlusal sealants
- Integrates the preventive approach of the sealant therapy for caries susceptible pit and fissure with therapeutic restoration of incipient caries with composite resin that occur on the same occlusal surface
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Simonsen Classification 1978
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TYPE A
- Suspicious pits & fissures where caries removal is limited to enamel
- LA not required
- A slow speed round bur used to remove decalcified enamel & sealant placed
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TYPE B
- Incipient lesion in dentin that is small & confined
- LA not required
- An appropriate base is placed in areas of dentin exposure, composite resin is placed & the remaining pit & fissure are covered with a sealant
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TYPE C
- More extensive dentinal involvement & requires restorations with posterior composite material
- LA is required
- An appropriate base is placed over dentin
- Pit & fissure are covered with a sealant
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Models of Health Education
- Cognitive model
- Social Cognitive Model
- Theory of reasoned action
- Stages of changed model
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Health belief model
(Rosen stock)
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Considers factors such as
- Readiness to act
- Performing a behavior
based on perceived
costs and benefits
- Cues to action
- Beneficial in assessing health protection or
disease prevention behaviors
- Health Promotion Model
- Behavioral leaving Model
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Self care motivation model
- Horowitz and Associates
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Precede Proceed Model
- Precede
Predisposing
Reinforcing and
Enabling
Constructs/ Causes in
Educational and Environmental
Diagnosis and
Evaluation
- Proceed
Policy
Regulatory and
Organizational
Constructs in
Educational and
Environmental
Development
- Contemporary community health model
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Counselling
- Face-to-face communication through which a person is
helped to make a decision or solve a problem
- Choice is given to clients
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Elements of Counselling
- GATHER Approach
G: Greet
A: Ask
T: Tell
H: Help
E: Explain
R: Return visit
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Changing concepts of Health Education
(Alma – Ata Declaration, 1978)
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Older emphasis
- New emphasis
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Prevention of disease
- Promotion of healthy lifestyles
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Modification of individual behaviour
- Modification of social environment
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Community participation
- Community involvement
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- Promotion of individual & community self reliance