1. Logistics
   1. Setup in shop
   2. Identify candidate instruments
   3. Sand off decal
   4. Remove serial number
   5. Add Logo & SN
   6. Re-assemble
2. Marketing
3. Source materials
   1. Instruments
      1. Buy-ins
      2. Part exchanges
   2. Hardware
      1. Purchase of new parts from current suppliers
   3. Decals
4. Selling strategy
5. Pricing