1. Fundamental Techniques in handling people
   1. PRINCIPLE 1
      1. Don't criticize, condemn or complain.
   2. PRINCIPLE 2
      1. Give honest and sincere appreciation.
   3. PRINCIPLE 3
      1. Arouse in the other person an eager want.
2. Six ways to make people like you
   1. PRINCIPLE 1
      1. Become genuinely interested in other people.
   2. PRINCIPLE 2
      1. Smile.
   3. PRINCIPLE 3
      1. Remember that a person's name is to that person the sweetest and most important sound in any language.
   4. PRINCIPLE 4
      1. Be a good listener. Encourage others to talk about themselves.
   5. PRINCIPLE 5
      1. Talk in terms of the other person's interests.
   6. PRINCIPLE 6
      1. Make the other person feel important-and do it sincerely.
3. Win people to your way of thinking
   1. PRINCIPLE 1
      1. The only way to get the best of an argument is to avoid it.
   2. PRINCIPLE 2
      1. Show respect for the other person's opinions. Never say "You're wrong."
   3. PRINCIPLE 3
      1. If you are wrong, admit it quickly and emphatically.
   4. PRINCIPLE 4
      1. Begin in a friendly way.
   5. PRINCIPLE 5
      1. Get the other person saying "yes, yes" immediately.
   6. PRINCIPLE 6
      1. Let the other person do a great deal of the talking.
   7. PRINCIPLE 7
      1. Let the other person feel that the idea is his or hers.
   8. PRINCIPLE 8
      1. Try honestly to see things from the other person's point of view.
   9. PRINCIPLE 9
      1. Be sympathetic with the other person's ideas and desires.
   10. PRINCIPLE 10
       1. Appeal to the nobler motives.
   11. PRINCIPLE 11
       1. Dramatize your ideas.
   12. PRINCIPLE 12
       1. Throw down a challenge.
4. Be a leader
   1. PRINCIPLE 1
      1. Begin with praise and honest appreciation.
   2. PRINCIPLE 2
      1. Call attention to people's mistakes indirectly.
   3. PRINCIPLE 3
      1. Talk about your own mistakes before criticizing the other person.
   4. PRINCIPLE 4
      1. Ask questions instead of giving direct orders.
   5. PRINCIPLE 5
      1. Let the other person save face.
   6. PRINCIPLE 6
      1. Praise the slightest improvement and praise every improvement. Be "hearty in your approbation and lavish in your praise."
   7. PRINCIPLE 7
      1. Give the other person a fine reputation to live up to.
   8. PRINCIPLE 8
      1. Use encouragement. Make the fault seem easy to correct.
   9. PRINCIPLE 9
      1. Make the other person happy about doing the thing you suggest.