1. Product Development
   1. Sections
      1. HV Music Scene
         1. Venues
         2. Artists/Bands
         3. Music News
         4. Music Technology
      2. Arts & Entertainment
         1. Live Theater
         2. Artist Galleries
      3. Motor Mania
         1. Car Reviews
         2. Car Shows
         3. Car Deals of the Week
         4. Biker Runs & Shows
         5. HV Snowmobiling
         6. ATVs & Fun
      4. Sports & Athletes
         1. School Athletics
         2. Youth Athlete Features
         3. Sporting Events
            1. Seasonal Themes
      5. Love & Weddings
         1. Newly Engaged
         2. Newly Married
         3. Wedding Memories
         4. Anniversaries
      6. Food & Spirits
         1. Valley Table
         2. Favorite Recipes
         3. Everyday Wines
         4. Beer 4 You
         5. Homemade
      7. House & Home
         1. Brooke's House & Home?
         2. DIY
         3. Mr. Fix It
         4. Real Estate
         5. Great HV Homes
      8. Technology
         1. Phones
         2. TVs
         3. Computers/Mobile
         4. Cars
         5. All Stuff
      9. HV Talent
         1. Singers
         2. All fed by our viewing audience.
         3. Win: Feature Video, Promotion on HVNN, Radio Promotion
2. Sponsorship Programs
   1. Home Page
      1. Above the Fold
         1. Feature Banner (2)
         2. Breaking News
         3. Weather
         4. Video Feature Banner
         5. Today on HVNN
         6. Today on HVNN Pop Up
         7. Side Feature Banner
         8. Cornerstone Display Box
      2. Below the Fold
         1. Feature Videos - One Third
         2. Section Logo Displays
            1. Feature News
            2. Community News
            3. Crime Scene Daily
            4. Health & Fitness
            5. Business
            6. 50+ Health & Wealth
            7. HVNN Sports
            8. Lifestyle
            9. People
            10. Entertainment News
            11. Frankly Inspired
            12. Frankly Speaking
            13. Upcoming Events
         3. Banner Ads
            1. Feature News Skyscraper
            2. Left People Display Box
            3. Left People Display Box 2
            4. Left People Display Box 3
            5. Below People Banner
   2. Secondary News Pages
      1. Feature Banner
      2. Display Box
      3. Text Banner
3. Sales Team
   1. Prospecting
      1. Targeted Industries
      2. Seasonal Businesses
      3. SBMP Prospects
      4. Specialty Show Targets
   2. Networking
      1. BNI
      2. Chamber
      3. Professional Associations
      4. Community Orgs.
   3. Mailing Lists
      1. Email lists
      2. Qualified Lists
   4. Strategic Alliances
      1. Accountants
      2. Business Coaches/Consultants
      3. Ad Agencies
      4. SEO Companies
      5. Website Designers
4. Promotion
   1. Billboards
      1. Dutchess
      2. Orange
      3. Ulster
   2. Radio Alliances
      1. iHeart
      2. Town Square
      3. WDST
      4. Pamal
   3. Media Sponsorships
      1. Chamber - Dutchess
      2. Special Olympics
      3. Pattern for Progress
      4. VT Restaurant Week
   4. Social Media
      1. Facebook
      2. Twitter
      3. LinkedIn?
      4. Instagram?
   5. Print Collateral
      1. Business Cards
      2. Rack Cards
   6. Television
      1. Cable TV Commercials
      2. Weekly Updated Show?
   7. Branding
      1. Name Badges
      2. Email Signatures
      3. HVNN Wear
   8. Promotional Products
      1. Pens
      2. Cups
   9. Events
      1. Large Community Events
         1. Parades
         2. Fairs
         3. Celebrations
         4. Ethnic Events
5. Sponsorship Pricing
   1. Home Page Above the Fold
   2. Home Page Below the Fold
   3. Secondary Pages
   4. Speciality Pages
6. Seasonal Marketing Strategies
   1. JAN
      1. Fitness
         1. Health Clubs
         2. Martial Art Studios
         3. Yoga Studios
         4. Dance Centers
      2. Health & Wellness
         1. Health Food Stores
         2. Nutritional Stores
         3. Life Coaches
         4. Pyschatrists/Pyschologists/Counselors
         5. Weight Loss Products
      3. New Year - New You
         1. Botox/Plastic Surgery
         2. Nail Salons
         3. Resolutions
            1. Fitness
            2. Stop Smoking
            3. Eat Healthy
            4. Learn something new
            5. Spend Less Save More
            6. Drink Less Alcohol
            7. Travel
            8. Give back to the community
            9. More time with Family and loved ones.
            10. Relax
      4. Wedding
         1. Catering facilities
         2. Videographers/Photographers
         3. DJs
         4. Bands
         5. Wedding Planner
         6. Limousines
         7. Tux Rental
         8. Wedding Gowns
         9. Florists
         10. Printers
   2. FEB
      1. Love
         1. Valentine's Shopping
         2. Jewelers
      2. Finding Love
         1. Dating Sites
         2. Dating Groups
         3. Fitness
      3. Engagement
         1. Hotels
         2. Bed & Breakfasts
      4. Wedding
         1. Same as above Wedding list
   3. MAR
      1. Spring is coming
         1. Motorcycle Sales
      2. St. Patrick's Day
   4. APR
      1. House & Home Projects
         1. Home Centers
         2. Contractors
         3. Pool Companies
         4. Landscapers
         5. Tree Companies
      2. Spring Fashion
         1. Clothing stores
         2. Shoe stores
      3. Outdoor Life
         1. Motorcycles
   5. MAY
      1. Golf
         1. Country Clubs
         2. Golf Clubs
         3. Driving Ranges
         4. Golf Lessons
      2. Outdoor Sports
         1. Jet Skiing
         2. Hiking
         3. Boating
         4. Motorcycles
      3. College Grads.
         1. Graduation gifts
         2. Cars?
         3. First Home
         4. Vacations
      4. Pools & Garden
         1. Pool Companies
         2. Garden supply companies
         3. Landscapers
         4. Tree trimming
         5. Fence companies
         6. Hardscaping
         7. Hot Tubs
         8. Waterfall installation
   6. JUN
      1. Grads & Dads
         1. Cars
         2. Clothes
         3. Vacations
         4. Sporting goods
      2. Summer Fun
         1. Jet Skis
         2. Kayaking
         3. Boats
         4. Bicycling
         5. Roller Blading
         6. Swimming
         7. Hiking
         8. Motorcycling
      3. Weekends To Do
   7. JUL
      1. BBQs
         1. Home Improvement Centers
         2. July 4th
      2. Water Fun
         1. Jet Skis
         2. Water Skiing
         3. Scuba Diving
         4. Kayaking
         5. Sailing
         6. Boating
         7. July 4th
   8. AUG
      1. Weekend Getaways
         1. Catskill Resorts
         2. Bed & Breakfasts
         3. Camps
         4. Lakes
      2. Back to School
         1. Clothes
         2. Technology
   9. SEP
      1. Back in School
         1. School Supplies
         2. Clothes
         3. Technology
      2. Apple Picking
         1. Apple Farms
      3. Fall Travel
         1. Catskills
         2. Poconos
         3. Cruises
         4. Florida
   10. OCT
       1. Pumpkin Picking
          1. Pumpkin Patches
       2. Halloween
          1. Headless Horseman
          2. Kevin McCready's
          3. Halloween Shops
          4. Halloween Parties & Shows
       3. Craft Beer
          1. Bars
          2. Restaurants
          3. Breweries
          4. Liquor Shops
   11. NOV
       1. Thanksgiving
          1. DIY Home Improvement
          2. Craft Stores
       2. Winter's Coming
          1. Clothing
          2. Car prep
          3. House prep
       3. Holiday Shopping
          1. Malls
          2. Small Businesses
          3. Shopping Centers
          4. Shopping Sales Specials
   12. DEC
       1. Holiday Shopping
          1. HVNN Shopping Centers
          2. Unique Gift Shops
          3. Support local
       2. New Year's Ideas
          1. Hotels
          2. Parties
          3. Car rides
       3. Winter Fun
          1. Skiing
          2. Snowmobiling
          3. Ice Skating
7. Competitors
   1. Newspaper
      1. Poughkeepsie Journal
      2. Times Herald Record
      3. Daily Freeman
   2. Radio
      1. iHeart
      2. Pamal
      3. Town Square
      4. WDST
   3. Magazines
      1. HV Magazine
      2. Chronogram
      3. Valley Table
   4. Digital Media/News
      1. Daily Voice
      2. Hudson Valley News
      3. Mid Hudson News
   5. Cable TV
      1. Optimum
      2. Time Warner
   6. Direct Mail
      1. Val Pak
      2. Money Mailer
      3. Pennysaver
   7. Networking Groups
      1. BNI
      2. Chambers
      3. Professional Groups
8. Operations
   1. Statistics
      1. Viewership
         1. Page Views
         2. Unique Page Views
         3. Top Viewed
         4. Demographics
         5. Footprint
      2. Reporter
         1. Top Stories
         2. Ranking of Top Stories
         3. Number of Stories
         4. Video/Article
      3. Press Release
         1. Region/city
         2. Categories
   2. Training & Development
      1. HVNN Bootcamp
      2. Production Excellence
      3. Sales Development
      4. Leadership