- By Drew Harwell, Retrieved on November 9, 2015. The Washington Post
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1. Disney and Universal
- 90% of the U.S box-office
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Top 10 films of the year
- Actions 1
- Actions 2
- Actions 3
- Top 12 most visited theme parks
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2. Disney
- ABC and ESPN
- Pixar studio
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3. Power of Disney
- Culture, news, entertainment
- Appeal to memories
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Danger of monoculture
- "Disneyfied"
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4. Disney promotion
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"The Force Awakens"
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Highest-grossing movie
- Action 1
- Action 2
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Action 3
- Action 3a
- Action 3b
- Assign markers to track progress.
Move to "Completed Actions" when done.
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"Good Morning America"
- New Star Wars merchandise
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ESPN "Monday Night Football"
- Trailer broadcast during prime time
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10. Conclusion
- Dominating entertainment world
- Do what they want
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9. What danger ?
- Exposure to children
- Stereotypes in movies
- Children's self-images
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8. Future
- "Stars Wars" themed lands
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7. Evolution of advertising
- Not only trough the toys and merchandising
- Trough serious broadcast programs
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6. Universal promotion
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NBC The Today show
- Promote the "Minions"
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"Jurassic World"
- Second-biggest blockbuster
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5. Universal
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by Comcast
- largest cable company
- own NBC