1. Marxism
2. Neo-Marxism
3. Cultural Studies
4. Pop music
   1. bad pop music
      1. vulgar lyrics
      2. like fast food
   2. good pop music
      1. reveal social issues
      2. uplifting
      3. rebellious
         1. Bob Dylan
            1. Aesthetic values
            2. anti war
      4. philosophical ideas
5. Movies
   1. Unrealistic romantic ideas
      1. Prince and Cindirella
      2. Live happily ever after
6. mX
   1. Here's looking at you
      1. Most viewed?
7. Manga
   1. Young generation greatly influenced by manga
      1. Speaking and behaviour
      2. side effects
      3. positive effects
8. Do we merely conform?
   1. fashion
9. Culture Invasion
10. How relevant is Adorno's model to us?
    1. Our own lives
       1. but we don't merely passive consume what media gives us
    2. our own cultural moment
11. Li Yuchun
    1. champion of super girl voice contest
    2. won by a landsliding amount of votes
12. Media as institution
13. traditional singers
14. What is media?
15. "Why do so many songs in the top forty sound exactly the same?"
    1. Theodor Adorno
       1. Frankfurt Schol
       2. Who's he? Works? Stands?
       3. Contending schools. Philosophers
       4. Mass Culture is a commodity
          1. A product of culture industry
          2. "culture is conformity"
    2. Introduction
       1. Giving example of current cultural phenomenon
          1. Happy Girl in China?
             1. media's coverage
             2. audience and netizens' reactions
             3. Judges' personal tastes
16. What is culture?