1. Awareness
   1. Akun RK2, RK3, RK4, RK5.. banyak FP
      1. Objektif Konversi
         1. CBO Rp 100rb
         2. Audience Interest Broad, 10% LLA Purchase/Lead/IC
            1. Exc: Purchase, Lead, IC, View Content last 30 days
      2. Objektif VV
         1. Audience terbuka
            1. Exc: Purchase, lead, IC, VC, FP, IG last 30 days
   2. Konten
      1. Video depannya masalah, belakangnya spill sedikit kurato tanpa menyebutkan nama produk. hanya tampil
         1. fokus CTR, CPC
   3. Adscopy
      1. https://docs.google.com/document/d/11uPS2yu54DbNl4r_N4L6mOx_2CWfiSEsH7N6XNSqTtU/edit?usp=sharing (folder)
2. Consideration
   1. Akun elang 11, elang 12 FP Kuratoindonesia.com
      1. Retargeting VV >75% last 30 days
      2. Retargeting VC+All website visitor last 30 days
      3. Retargeting FP Kuratoindonesia Follow + Follower FP Kurato.indonesia + FP Kurato.indonesia Last 30 days + IG Kuratoampuh Visited 30D + IG Kuratopembasmitikus Engaged 30D + IG Kuratofficial Engaged 30D + IG KuratoAmpuh Engaged 30D + IG Kuratoindonesia Engaged 30D + IG Kuratoindonesia Follow + IG Kurato.indonesia last 30 days
      4. Exc: lead, Purchase last 30 days
   2. Konten
      1. Video Edukasi
         1. aman gak?
         2. Testimoni
         3. Review
         4. Edukasi kurato bagian dr solusi mereka yang bergaransi
         5. Video bang kevin
         6. Keunggulan produk
         7. edukasi tentang penggunaan yang tepat
   3. Adscopy
      1. https://docs.google.com/document/d/11uPS2yu54DbNl4r_N4L6mOx_2CWfiSEsH7N6XNSqTtU/edit?usp=sharing (folder)
3. Action
   1. Akun elang 13 dan 14, FP Kuratoindonesia.com
      1. Retargeting Visitor by time spent 10% 30D+ IC last 30 days+ ATC
         1. exc: lead, Purchase last 30 days
   2. Konten
      1. Hardselling
   3. Adscopy
      1. https://docs.google.com/document/d/11uPS2yu54DbNl4r_N4L6mOx_2CWfiSEsH7N6XNSqTtU/edit?usp=sharing (folder)
4. manfaat kurato : 1. mudah digunakan, 2. aman di gunakan, 3. tikus terbasmi hingga sarang