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1. Product Overall Panning
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Have a clear product ideas, want to create a roadmap
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- create product development plan
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Have some product ideas but don't know where to start
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2. Product Vision
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Product vision is fuzzy, want to explore more ideas
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3. Market Research
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Want to assess the product market fit, but not much dedicated research resources
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Want to have thorough competitor research
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Have an idea for a new product line, and need to have something tangible to get buy-in from the stakeholders
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4. Technical Scoping
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Not sure if what I’m trying to achieve is even technically feasible
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How can I translate a product vision into an actual development plan?
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What kind of technical specifications should I have to get this product out?
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5. Finance
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What would by product development budget look like?
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Are there any risks I need to be worried about?
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Targeting Personas' Main Focuses
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Specific Needs/Questions
- The Core Keywords They Use for Google Search