Real Estate

Value Prop
1. Close Deals
  1. Market Intelligence
    1. Know who lives and works in a market and trade area
    2. Commerical business operating in an area
    3. Infromation about market
    4. Precise local knowledge at your finger tips
      1. Understand new markets quickly
    5. Current curated data
    6. ability to share information in a branded easy to access tool (Visualization)
      1. Repeatable workflow
  2. Find opportunities
    1. Understand commercial real estate availability so I can understand market conditions to market
    2. Business environment in a specific market
    3. Commerical business operating in an area
    4. Optimize/ speeding up business decisions to give you a competitive advantage
    5. Aniticipating changes in teh market that you can take advantage off
  3. Provide confidence/intel about investments
    1. Accurate, precise proptery valuations
    2. Speed and automation/ Change detection
    3. Create dashboards to inform stakeholders about key metrics- with exeception managmeen t
    4. Provide local market knowledge and insights
    5. Interrogate disparate data- local market with statistical and geographic attributes
  4. Differentiate your brand in the industry
    1. Speed with information
    2. WOW! Investors/Customers with images, graphics, 3D models, data in one communication vehicle
    3. Build confidence in your brand
    4. Interrogate disparate data- local market with statistical and geographic attributes
    5. Curated, most up to date data about markets
      1. What's meaningful for your clients
      2. Data that curated for the markets you're trying serve
      3. Commercial broker
      4. Investment buyer
      5. Developer
    6. Integration with operational tools to support your teams in offices and in the field
2. Local Market knowledge combined with a more strategic view of markets
  1. Curated data about market/client specific data
3. Help audience understand the impact of a projects
4. Generate/protect revenue
  1. Reduce turnover in the office space
  2. Build brand reputation to attract new business-
Persona/types
1. Full service commercial real estate
  1. Teneant services and representation
    1. Brokers- finding locations
    2. Analysts
  2. Landlord/asset services
    1. Property Management
    2. Leasing services
  3. Operations team
    1. Analytics
    2. Research consulting
  4. Property sales
    1. Brokerage
    2. Analyst
  5. Marketing
  6. Technology services
    1. Tech providers to clients
    2. Data Management
  7. Project Development Services
    1. Project Management/Leadership
    2. Capital Development/improvements
    3. Land/property development - go to market
      1. BIM 3D GIS
  8. Innovation/Strategy
2. Consulting and advisory firms
  1. Research department
    1. Market research
  2. Sales department
  3. Asset Management
Market Segments
1. Residential and Community Development
  1. Analysts/Knowledge Workers
  2. Technology Professionals
  3. Brokers/Sales Development
  4. Executives/Leaders
  5. Investors
  6. Innovation/Strategy
2. Retail
  1. Analysts/Knowledge Workers
  2. Technology Professionals
  3. Brokers/Sales Development
  4. Executives/Leaders
  5. Investors
  6. Innovation/Strategy
3. Office and Industrial Development
  1. Analysts/Knowledge Workers
  2. Technology Professionals
  3. Brokers/Sales Development
  4. Executives/Leaders
  5. Investors
  6. Innovation/Strategy
4. Commerical Industreal
  1. Analysts/Knowledge Workers
  2. Technology Professionals
  3. Brokers/Sales Development
  4. Executives/Leaders
  5. Investors
  6. Innovation/Strategy
5. Community development
  1. Analysts/Knowledge Workers
  2. Technology Professionals
  3. Brokers/Sales Development
  4. Executives/Leaders
  5. Investors
  6. Innovation/Strategy
6. Commerical Development
  1. Analysts/Knowledge Workers
  2. Technology Professionals
  3. Brokers/Sales Development
  4. Executives/Leaders
  5. Investors
  6. Innovation/Strategy
Two Thirds Tile Divide
1. Office and Industrial
2. Residential
3. Retail
4. Community Development
Workflows
1. Market Research and Site Analysis
  1. Find New Locations
  2. Site Analysis
    1. Site Selection/Site Scoring
  3. Understand Customers
2. Portfolio Management
  1. Property management
  2. Finance Investments
    1. Lease Management
  3. Property valuation
3. Corporate Services
  1. Field Data Collection
    1. Mobile devices
    2. Anytime anywhere any device
    3. Data comes to enterprise.
    4. Don't let valuable insights go unoticed on a clipboard
  2. Marketing Digital Portfolio
    1. Tell the story of a property in a visually compelling way
    2. Create professoinal marketing collateral that shocases properties to intice investors
    3. Single source of truth for insights
  3. Mapping Center
    1. Democratizing valuable spatial insights across the interprise
    2. Centralized and curate lcoation data for on demoand
    3. Decisoins support for yoru executives
4. 3D Visualization/Virtual Imaging
  1. GeoBIM
  2. Virtual Walkthroughs
  3. IOT Visualization and Analysis
On Hold for the Website
1. Marketing
  1. Pitch Book creation
  2. Virtual Property Presentations 3D
  3. Site Comparison/Report Creation
  4. Building Stacking Plans- 3D and Data Driven
  5. Multiple Site portfolio pitch book
2. Digital Twin for Real Estate
  1. iOT Visualzation and Analysis
  2. Modeling capacity, parking etc.
3. Field Data Collection
  1. Data Collection
  2. Site Auditing
  3. Property Audits
  4. Facility Management
4. Project Data Management
  1. Project completion/task management
  2. Finance
  3. Equity
  4. Occupancy
  5. MLS Data
Market Analysis
1. Real Estate Committee
2. Client Presentations
3. External marketing- Website etc
4. Sharing and collaboration ?
5. Digital Stacking plans
6. Digital Portfolio