1. Programme Assistant Responsibilities: Research prospective clients; draft emails, letters, proposals and presentations for the Sales Team, collate data and write team report, monitor and evaluate client services, coordinate, host and provide support at info sessions.
2. Prospect
   1. Source/research leads to contact or gather leads from marketing
3. quality
   1. Compare the lead to ideal customer persona.
4. connect
   1. Call, email or meet with prospect.
5. demo
   1. Present products/service to stakeholders
6. handle objections
   1. Address any doubts the prospect might have.
7. issue proposal
   1. Present proposal to stakeholders.
8. close
   1. Request the business and close the sale/partnership.
9. deliver
   1. Fulfil the commitment to the client.
10. upsell/cross-sell
    1. Follow up and expand the account over time.
11. record/report
    1. Complete CLient report as per company requirements.